Introducing: Ultramarathon runner Scott Jurek

, May 20, 2012

Scott Jurek’s race history is mighty, packed with wins at from most elite ultra marathon trail and road events including the Hardrock 100, the Badwater 135-mile Ultramarathon, the Miwok 100K, the 153-mile Spartathlon and his signature race, the Western States 100 Mile Endurance Run which he has won seven times in a row.

Cycling the Tour of New Zealand

, May 14, 2012

The tour began simultaneously in Cape Reinga (North of the North Island) and Bluff (South of the South Island) at 8am on Saturday April 14th, from where cyclists routed 700 kilomtetres over eight days to the Beehive in Wellington on the south of the North Island. Cyclists were able to choose which route they took, either by linked South with North, or by completing the ride entirely on the North Island. The optional routes gave rides the chance to experience very different terrain from Queenstown to Wanaka, then Twizel, Tekapo and Fairlie on the South Island, or Waitomo, Wanganuie and Wellington on the North Island.

Doing it well: Newton Running

, May 3, 2012

In so many ways, Newton Running just gets it right. Based in Boulder, Colorado, Newton not only pushes out a great product, but markets and promotes it with a refreshingly sophisticated efficiency. On the product side, they’ve revolutionised the way we think about footwear by conceiving of their Land-Lever-Lift philosophy in a shoe that is meant to last. Meanwhile, their marketing has focused on the lifestyle of running – heralded by the snappy slodan, ‘Hello Better’. Go to Newton’s photos on their Facebook Page, and you’ll see a number of images displaying their distinctive tread, part of the brand’s focus on designing and promoting a durable product. I’ve been wearing the Newton Distancia since Thanksgiving 2011, and haven’t felt more excited about running training since.

Subaru present Company 2.0

, April 5, 2012

In tracing this theme, automotive-manufacturer Subaru rolled out their ‘Work Play Love’ Tour during the past two months. The company visited some of the US’s most desirable places to work, setting up stalls and games at 50 companies across the country. Subaru and active lifestyle partners such as KEEN, Icebreaker, Yakima, Prana, Trek, Outdoor Research and Osprey made more than 50 fresh air therapy stops with their fleet of 2012 Imprezas, unloading their outdoor games, DIY trail mix station, product demonstrations and giveaways.

Afghan Ski Challenge 2012

, March 23, 2012

Earlier this month, an unusual event took place in the Koh-e-Baba Mountain Range in the central Bamiyan Province of Afghanistan. For just the second time, the Afghan Ski Challenge (ASC) found its form, … Read more

Dragon Alliance APX

, March 11, 2012

In the eyes of a number of adventure’s premium goggle brands, bigger is always better. To them, wider lenses, fatter frames and substantial straps are more than just effective branding. This season, Dragon Alliance have reassessed this paradigm, releasing in their APX goggle and a new perspective that has reigned supreme across the northern hemisphere since December.

Patagonia Primo Down Jacket

, February 28, 2012

Every season a series of ‘must get’ products emerge from the looms of the top adventure brands around the world. This winter, Patagonia has placed a major focus on its new line of breathable and waterproof shells, teaming up Gore-Tex to ensure that the quality of their garments stay at the top-end of adventure apparel and manufacturing ethics.

Arc’teryx Birds Nest Project

, February 17, 2012

As Canada’s third largest city, Vancouver has a problem that often goes unreported – homelessness. At the end of January, I made a pilgrimage to the headquarters of Arc’teryx in the city … Read more

Sheffield Adventure Film Festival, U.K.

, February 13, 2012

If you’re one of those video addicts who spends hours wandering through YouTube and Vimeo looking for adventure films, momentous soundtracks, the 2012 Sheffield Adventure Film Festival is your fix.

Polarmax PMX Hoodie

, February 10, 2012

Last season we reviewed Sweet Protection’s unique, full-body Saviour Suit, setting a high standard for our future baselayer evaluations. At the beginning of this season I started doing some research to find other baselayers that made similar claims of performance excellence, deciding upon US-based Polarmax, an environmentally conscious brand with some neat threads to match.

Orage Baselayers

, January 30, 2012

Perhaps my second testing of Orage’s products was more conventional. After a handful of nights in my comfy cacoon, I took the baselayers to Whistler, B.C. to take them through a more rigorous testing over glaciers, through trees and comfy pillows of more powdered constitution. The conditions in Whistler during my visit were mixed. While rain fell hard on the lower slopes, howling winds on the Blackcomb Glacier dragged the wind chill well down below -5° Celsius.

1% for the Planet

, January 6, 2012

1% for the planet takes one percent of sales from its member companies and distributes this in the form of grants to environmental groups.